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Email Vs Social Media

“The thought is that, just as we’ve moved away from paper memos, we’ll eventually move away from email because social media simulates a much more natural conversation. And media platforms like...

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Understanding How Your Emails Make it to the Inbox

“Every day, 14.5 billion spam messages are sent globally, and nobody wants those messages in their inbox. As an email marketer, the thought that your recipients might think your message is spam is even...

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Social Media and Mobile Phone Usage Statistics

Here are some important statistics from a Constant Contact article about social media and mobile phone usage. According to a new report from eMarketer, 28 million Americans will use Twitter on their...

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15 Ways to Grow Your Email Marketing List

Here is a good article with practical recommendations for growing your email list. Email marketing is the best value in social media for small businesses.  15 Ways to Grow Your Email Marketing List...

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Colors Impact on Your Marketing

Very interesting article about colors and their effects on us. Take this info into consideration when updating your website or refining your logo. Psychology of Color Share the post "Colors Impact on...

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Is Gmail Messing with Your Open Rates?

This article is a great example of why Constant Contact is worth their monthly fee. They are proactive in providing quality service. And they are proactive in informing their clients. Sure, I can send...

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Email Marketing

Does your company need help using email marketing? I can handle it! Read here on how we can meet your email marketing needs. Share the post "Email Marketing" FacebookTwitterGoogle+PinterestE-mail The...

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Gmail Offers New Unsubscribe Option – It’s a Good Thing!

Some clients have called me concerned about the new unsubscribe option Gmail is offering.  Please read this article to get the explanation and the reasons why Constant Contact, the nation’s #1 email...

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How to Entertain, Engage, and Delight with a Regular Email Newsletter

This is a great article to learn how to make the most of your newsletters. Click here to read the full article. Share the post "How to Entertain, Engage, and Delight with a Regular Email Newsletter"...

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Tips to Make Writing a Blog Post a Bit Easier

Writing good posts for your blog is a critical job. It is the least expensive, most effective way to make search engines rank your site in search results. This is called organic Search Engine...

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New Feature on Constant Contact Doubles Subject Line

Constant Contact has added a new feature that gives you double the space for your subject line.  Start using it now! Read this article about the feature. Be sure to go all the way to the bottom to see...

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No Silver Bullets for Marketing. Consistent Engagement Works.

Excerpt from Constant Contact blog. Consider these stats: Email is almost 40 times more effective than Facebook and Twitter combined in helping your business acquire new customers. (McKinsey, 2014) 66...

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You Just Can’t Beat Email Marketing

One of my clients had a great story this week about email marketing. She met a woman at a luncheon. They exchanged business cards and had a good talk. My client put the woman on her email list. 20...

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Data Showing the Effectiveness of Email Marketing

Please read this article discussing the results of a survey done by Marketing Sherpa about email marketing.  It continues to be a very effective marketing tool. I think of one of the very best for...

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61 Ways to Grow Your Email List

I double dare you to go through this list and check off how many of these ideas you do consistently.  Some are so simple but we forget or we put off. Anyone who beats my total of 20 of the 61 gets 1...

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Embracing Email Design

“For a small business, it’s a great tool. You’re landing in this personal world of your customers. They may not go to your Facebook page every day, but if you are sending them nicely-designed email...

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Cornerstone Cabinet Company

Cornerstonecabco.com New web site Beautiful custom cabinets deserve a beautiful custom web site to show them off!  The primary goal of the Cornerstone web site is to display the wonderful photos the...

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You Need a Domain Email To Ensure Success Sending Emails Through a Service...

One more reason to get a domain email instead of using @gmail or @aol or @anyone but you! #1 reason Why advertise for anyone but you?!  Do you really think Google needs your assistance with a @gmail...

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Viewing Images in Gmail

When you using Gmail, you have to tell it to display the images in your emails.   Note below where there is a link under the email header asking to display.  Once you display images from a particular...

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Where Is My Email Stored?

Here’s the scenario. You write an email in Outlook and send it to your best friend. Your friend then opens the email in her Gmail account. Where is the email stored?  In 4 places. Your Outlook (email...

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