Email geeks, we see all the hard work you put into your email marketing campaigns. Once you have a great idea, there’s the copywriting, the design work, the coding, the endless back-and-forth editing, and then finally, the operational side of pulling lists or behavioral triggers and actually pressing, “Send.”
It’s a lot of work. Yet your beautiful email campaign may never actually reach the inbox. In fact, 70% of emails show at least one spam-related issue that could keep them from reaching the inbox. 
Email deliverability is a complicated, technical beast. While there are a few best practices that are tried-and-true to improve your deliverability (please, please don’t buy an email list!) it can be difficult to know what went wrong. While many factors affect your deliverability, spam traps are one of the biggest and most misunderstood of them all.
Click here to continue reading.
The post The Ultimate Spam Trap Survival Guide: How to Stay Out of Spam appeared first on Your Computer Lady.