“Personalized emails deliver 6x higher transaction rates. – Experian
53% of marketers say ongoing, personalized communication with existing customers results in moderate to significant revenue impact. – DemandGen
Segmented and targeted emails generate 58% of all revenue. – DMA”
Statistics found from https://www.campaignmonitor.com/blog/email-marketing/2016/01/70-email-marketing-stats-you-need-to-know/
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